What is new in Adspert?
Date Range Selector
Select time periods faster with a more intuitive date range selector. Check out the new filter "All time with Adspert".Status Icons
Immediately see the status of a campaign, ad group, or criterion with new status icons.Preparations for Cross-Platform Optimization & Massive Usability Improvements
We are working on massive improvements to simplify the creation and management of Performance Groups. The upcoming change will also allow you to optimize campaigns from different platforms (e.g. Amazon and eBay) in the same Performance Group.
In preparation for this update, we are currently making a lot of invisible changes in the background. It is still a work in progress, but click here to get a sneak preview of what is coming!
1. Date Range Selector
We have enhanced the date range selector to make it easier and faster to set time periods.
Previously, the only way to select or change dates was to click on the calendar. Now there are "Date Range" and "Compare" date fields where you can type in the desired dates.
Click on the dates in the top right corner and try it out! This feature is especially useful when setting longer time ranges or changing the values only for the start or end date.
Furthermore, if you select only one account in the Accounts selector in the top left corner, the new option "All time with Adspert" appears in the date range selector on every page. This option makes it easy to compare the account's performance before and after the Adspert optimization has started!
Note: "All time with Adspert" option is only available if you select a single account. |
2. Status Icons
We have introduced status icons to immediately see the platform status of a campaign, ad group, or criterion:
Active - green circle with a checkmark
Paused - orange circle with a "pause" symbol
Deleted - red circle with an X
Click on the Campaigns selector and see it for yourself! The same status icons also express ad group and criteria statuses.
3. Preparations for Cross-Platform Optimization & Massive Usability Improvements
As mentioned above, we are working on several massive improvements. The upcoming changes will not only allow you to optimize campaigns from different platforms in one Performance Group, but also make it much more intuitive to set up and manage the Adspert campaign optimization:
Simpler creation & management of Performance Groups
Include cross-platform optimization
New Goals page
Intuitive campaign optimization set up
Watch the video below to get a sneak preview of what is coming up!
Please bear in mind that some parts may still change until the release ;-) Stay tuned!