Video - Monitor page

The Adspert Monitor page is the first screen you see after logging in.

This video shows you how to read your account and campaign performance at a glance.

You’ll learn how to:

• Switch between connected ad accounts

• View performance across all active campaigns

• Analyze key metrics like Conversions, Revenue, ACoS and others

• Understand Top Accounts and Working Stats

Watch this video to orient yourself in the Monitor page when you first start with Adspert.

The first thing you see after you log in to Adspert is the Monitor page.

This is a high level overview of your account's performance.

Let's say you have five connected accounts and want to see how one of them is doing. Click the Accounts field and choose the account from the dropdown.

The chart then shows the performance of all active campaigns within that account. Let's have a closer look at the chart. By default, it shows three key metrics: Conversions, Revenue, and ACoS.

You can change them. Simply click over here and select a different one. Just keep in mind that shown data reflects the chosen date range. So if you change the date range, the numbers will update as well.

Here under the chart you will find two columns: Top Accounts on the left and Working Stats on the right. Top Accounts displays your top performing accounts based on the selected metric here on the right.

Working stats show all Adspert's accomplishments during the chosen date range. You can see the number of optimized campaigns, CPC bids and bid adjustments that Adspert has set, new criteria, and the clicks and conversions generated by new criteria that Adspert found for you.

And what is criteria? Criteria is an umbrella term for everything that can be bid on keywords, products, categories, and so on.