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How to Delete a Performance Group and What Does That Mean?
How to Delete a Performance Group and What Does That Mean?
Karin Hollstein avatar
Written by Karin Hollstein
Updated over a week ago

Deleting a Performance Group will also stop the optimization of all campaigns within it. Before you delete a Performance Group, you might want to move the campaigns to another Performance Group. In this way the campaigns will still be optimized and you will not lose anything. Once the Performance Group is empty, you can delete it without affecting any campaigns. Both actions are described below.

When you wish to delete a Performance Group, follow these steps:

  1. Find the Performance Group you would like to delete. Click the “More Actions” button on the right of the Performance Group. A drop-down list appears. Select “Delete Performance Group”.

  1. A pop-up opens up with two options:

Option 1: “Delete” to delete the Performance Group. If you delete the Performance Group, its campaigns will no longer be actively optimized.

Option 2: “Move Campaign to a different Performance Group” to move the containing campaigns to another Performance Group and continue with their optimization.

3. If you choose “Move Campaign to a different Performance Group”, select another Performance Group and click “Next”.

4. Move the campaigns by clicking on them to move them into the selected Performance Group until the left site is empty. Click “Next”

5. Check the goals of the newly chosen Performance Group.

The initial Performance Group is now empty and you delete it without affecting any campaigns.

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