There are many ways to boost your organic sales on Amazon. One effective approach is to identify which keywords and product targets deliver the strongest results. Adspert helps you do exactly that — providing valuable insights to optimize your paid campaigns and enhance your organic performance.
Step 1: Check Your Products
Go to Products in the main navigation bar.
2. Click on Keywords & Product Targets.
3. A list will appear showing which keywords and product targets are generating sales for your products.
Note: This report is only available for Amazon sellers with Sponsored Products campaigns.
Step 2: Analyze High-Performing Keywords
Use the report to identify the keywords with the highest conversion share. Then, compare these keywords to your product listings:
Are the top-performing keywords included in your title?
Are they present in your bullet points?
Do they appear in your description?
If some high-converting keywords are missing, edit your listing to include them where it makes the most sense.
Step 3: Boost Organic Sales
By integrating the most valuable keywords into your product listings:
Your organic visibility improves.
More potential customers find your products without paid ads.
Ultimately, you can increase your sales and overall profit.