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Alert - Bidding strategy changed on platform

Optimization alert

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Written by Bart
Updated over 2 weeks ago

In this article, Adspert provides more context to the alert of "Bidding strategy changed on platform". This alert triggers when the bidding strategy has been changed to your campaign(s).

The alert description

The bidding strategy of your advertising account(s) changed on the platform. Ensure the Adspert bidding strategies settings are not altered (manually or automatically).

Conditions to trigger

This alert triggers when the bidding strategy has been changed to a different bidding strategy in the native advertising platform.

Suggestion

Adspert set the necessary bidding strategy it needs to function in the best possible way. This differs per advertising platform. If you change the bidding strategy, Adspert automatically changes it back to the necessary bidding strategy (Manual in Google & Bing Ads and legacyForSales in Amazon).

Our suggestion is to change the goals in Adspert instead of changing the bidding strategy. if you are unsure which goal to set get in touch with our support chat.

What steps to take?

Don't change the bidding strategies in the native advertising platform but change your goal in Adspert.

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