Adspert

This article explains that only campaigns assigned to a Performance Group are optimized, and how to control which campaigns Adspert optimizes.

Do I have to let Adspert optimize all my campaigns?

Explaining why you should use existing campaigns when testing Adspert, since historical data enables faster learning and more meaningful optimization results during the trial.

Should I create new campaigns when testing Adspert?

Why is it important that I have both auto and manual campaigns (Amazon only)?

Why is it important that I have both auto and manual campaigns (Walmart Connect only)?

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