The Adspert AI engine calculates and sets bids at the lowest level to achieve the highest return on investment possible. Ad groups are the lowest level for automatic campaigns, but Adspert can bid at the keyword or individual product level for manual campaigns - ensuring complete control over your ad spend.
Adspert bundles, manages, and optimizes automatic and manual campaigns together to achieve the best performance possible. The system automatically syncs keywords from automatic to manual campaigns based on how well the automatic campaigns perform for different search queries. It also automatically syncs products between linked automatic and manual campaigns. This means that you no longer have to review advertising reports and make daily adjustments, Adsepert does it all automatically!