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Which product attributes does the BBM support in the templates?

You can use the following 33 placeholders (based on the product attributes) in the keyword and ad templates as you wish.

  • 'adwords_grouping'
  • 'adwords_labels'
  • 'adwords_redirect'
  • 'age_group'
  • 'availability'
  • 'brand'
  • 'category_leaf'
  • 'category_root'
  • 'color'
  • 'condition'
  • 'custom_label_0'
  • 'custom_label_1'
  • 'custom_label_2'
  • 'custom_label_3'
  • 'custom_label_4'
  • 'description'
  • 'domain'
  • 'energy_efficiency_class'
  • 'gender'
  • 'gtin'
  • 'item_group_id'
  • 'material'
  • 'mpn'
  • 'multipack'
  • 'pattern'
  • 'price'
  • 'product_type_leaf'
  • 'product_type'
  • 'sale_price'
  • 'size'
  • 'title'
  • 'unit_pricing_base_measure'
  • 'unit_pricing_measure'
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